Chasing Our Tails Acquires Wild Nutria Pet Treats Business
BATON ROUGE, LA. – Shortly after declaring the end of its sustainable dog treats business, Marsh Dog announced on June 15 that the business “will live in the hands of a new owner.” Chasing Our Tails, a southern Minnesota-based pet food and treat manufacturer, will acquire the company.
In an official announcement sent in May, the company said, âAfter much thought and deliberation, Marsh Dog has decided to go out of business. We have invested a lot of time, effort and resources in a nationwide expansion in 2020, but unfortunately COVID has thwarted those plans. “
Marsh Dog was founded 10 years ago in Baton Rouge in response to an invasive species destroying Louisiana wetlands. According to Marsh Dog, around 400,000 mammals must be removed from the area “to prevent coastal erosion.” Three local siblings saw an opportunity to create nutritious dog treats from nutria while saving the environment, and Marsh Dog was born.
Nutria meat, called nutria, is a lean protein comparable to rabbit that is high in protein and low in fat and cholesterol, according to a program pushed by the Louisiana Department of Wildlife and Fisheries (LDWF) for consumption. human of the invasive species.
âWe strongly believe in using nutria’s healthy, nutritious and eco-sustainable protein, rather than having it wasted,â said Hansel Harlan, co-founder and president of Marsh Dog. âThe dog owners agreed and a grassroots movement started. Our family is thrilled to place Marsh Dog in the capable hands of Chasing Our Tails owner Stephen Trachtenberg, who we know will continue the work we started, converting dogs into canine curators. “
Chasing Our Tails specializes in producing premium, single ingredient, limited ingredient treats and chews. It was established in 2009 and currently operates over 100,000 square feet of production space.
âWe are delighted to welcome Marsh Dog to our family of brands,â said Trachtenberg. âWe look forward to continuing the legacy of the Harlan family’s work while expanding the product line to include other American invasive species. Our frontline addition will be the Asian carp, an invasive species of Minnesota and several American rivers. We firmly believe that every dog ââcan contribute to the conservation effort and that Marsh Dog will be an integral part of an invasive species solution. In doing so, we can change the face of new protein treatment options. “
Chasing Our Tails plans to relaunch the brand of wild nutria dog treats later this month, with line expansions expected in the future.
Learn more about corporate strategy, financial performance, mergers and acquisitions on our Companies page.