LuLaRich Amazon Docuseries Offers Lessons For Realtors Looking For Brokerages
Oklahoma Real Estate Experts Founder Ruthie Gallardo-Owens in a video released this week said the LuLaRich Amazon miniseries highlights the lessons that realtors looking to join brokerage firms can learn.
Amazon’s ever-popular LuLaRich docuseries feature plenty of take-out for entrepreneurs, especially home-based real estate agents looking to join brokerage firms.
Oklahoma Real Estate Experts founder Ruthie Gallardo-Owens in a video released this week said the miniseries underscored the importance of doing your research before joining a seemingly promising opportunity.
The two-season series documents how a billion-dollar women’s clothing company allegedly misled thousands of female entrepreneurs with its tiered marketing agenda.
“What I noticed about a lot of people on this documentary is that they were so excited by the opportunity and the promise of success that they didn’t do their homework,” he said. she said, claiming that many of those who joined didn’t have a way of knowing if the business was a tiered marketing company or a pyramid scheme.
âThere are red flags in everything. But it’s still very important to take the time to do your research and make sure that whatever we do, whatever company we sign up with, is definitely booming.
Gallardo-Owens said docuseries taught him the difference between a tiered marketing firm and a pyramid scheme, saying realtors looking to join a brokerage should also know the difference and look for “red flags” .
Explaining this difference, she said, in a tiered marketing company, members are paid primarily based on the product sold, whereas in a pyramid scheme members are paid largely based on the number of recruits they add to the organization.
âThe pyramid scheme is (where) you sell products, but you also recruit, and your income comes mostly from recruiting, not selling products. So that was the big ‘ah ha’ moment for me, âsaid Gallardo-Owens.
By applying this knowledge to the world of home real estate, she told her brokerage firm, Oklahoma Real Estate Experts, members earn based on homes sold, not recruiting or referrals.
Gallardo-Owens spoke of the number of reputable companies that place an emphasis on recruiting, however.
âIt’s more of a profit-sharing situation. So the more you sell and the more you recruit and the more your recruits sell, the more you earn, which is great; However, I wouldn’t know how to decipher whether it’s legit or not, as the LuLaRoe consultants didn’t know how to decipher this, âshe said.
She encouraged realtors looking for brokerage houses to meet with brokers and ask them how they make money and if brokers make money even if they don’t.
âBecause the big problem with LuLaRoe was that the people who sold absolutely nothing were always profitable for the people who brought them into the business,â she said. âSo make sure you understand how profit sharing works or how recruiting works. “
In addition, she encouraged realtors looking for a brokerage to interview not only the best salespeople in the business, but also other members, thus allowing prospecting realtors to have realistic expectations about to the potential of the company.
âA lot of bestsellers are veryâ¦ the way they run their business is unreal. They operate 24/7, and it’s not something that can be replicated in a matter of months.
As a final tip, she recommended that real estate agents remember that a real estate brokerage firm is there to serve the real estate agent.
âIf youâ¦ interview brokeragesâ¦ remember the brokerage works for you, you don’t work for them.
Those interested in watching the video can click here (How to Choose a Brokerage for Oklahoma Realtors: Lessons from LuLaRich) and subscribe to receive new news or tips and tricks for home realtors at. as they appear. Those interested in learning more about Oklahoma Home Real Estate Experts can visit the website at https://oklahomarealestateexperts.com.
Name: Ruthie Gallardo-Owens
Email: send an email
Organization: Oklahoma Real Estate Experts
Address: 3224 South Broadway, Edmond, Oklahoma 73013, USA
Phone: + 1-405-583-4943
Version number: 89047246
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