SAGINAW, MI – Tricia Kaiser, proprietor of Kaiser Gown & Co. in Saginaw, had lengthy dreamed of opening her personal enterprise.

She began promoting ladies’s clothes by a tiered advertising firm and internet hosting pop-up retailers at a pal’s home on weekends. As a stay-at-home mother of three, she cherished the flexibleness provided by direct gross sales, however knew that she in the end wished to develop her enterprise and personal it.

“I’ve all the time wished to personal my very own boutique,” ​​Kaiser stated, and promoting ladies’s clothes “sort of opened my eyes to the fantastic thing about style. There may be all the time one thing new, stylish and I adore it.

Kaiser opened his storefront at 1313 Bay St., close to the intersection of Bay and Courtroom streets, final summer season. The constructing, previously Nines Hearth Home Pub, has been vacant for a number of years. Kaiser was in search of the best location, heard concerning the constructing adjoining to Fuzzy’s restaurant, and issues fell into place.

“We expect it was meant to be,” she stated. “As soon as the foreclosures was lifted, that is once we signed the lease.”

Kaiser Gown & Co. provides “eclectic” and “distinctive” ladies’s clothes in sizes from small to 3XL, in addition to candy treats from The Popcorn Store and Sweet Membership.

“I attempt to have one thing for everybody,” Kaiser stated. “Judy Blue denims is one in every of my finest sellers. These are completely essentially the most comfy denims you may have ever had. “

The shop is one in every of a number of small native companies which have opened or expanded because the begin of the pandemic. Others embrace Scrumptious Sweets Bakeshop, Outer Grove Co., Massive O Burgers & Barbecue, Tia’s Soul, Comfortable Little Treats, and Doggy Bites Bakery. Close by, Katy’s Kards, situated at 1200 Courtroom St.

Kaiser stated she’s undecided what to anticipate in her first yr in enterprise, particularly throughout a pandemic, however issues are going effectively.

“After we first opened we had an enormous reception, we did very effectively. Christmas, in fact, is all the time a great time for us, you realize, small companies, ”she stated. “The New Yr has been a bit calmer … however, truthfully, I am very pleased with the best way issues are going.”

Kaiser Gown & Co. is open 1 p.m. to six p.m. Sunday and Monday, midday to six p.m. Tuesday to Friday and 10 a.m. to six p.m. Saturday or purchase on-line at www.kaiserdressandco.com.

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