Women empowerment | The Manila Times
“All of the women in IFern Mini-Ladies have been through something unimaginable to face in life. Yet here they are, all financially stable, mentally healthy, and billionaires in the making.”
CALL her “Rissiel” and she can easily identify you as an elementary school classmate. However, once you say “Kim,” baptized on her since she’s supposed to be former actress Kim de los Santos’ lookalike, Abelar will count you as someone who’s known her since high school.
His initials RBA also stand for Revolutionary Business Advantage, something coined for the branding of IFern, a multi-level marketing company known for its health and wellness products. Abelar loves when his office staff calls him RBA.
In May of this year, Abelar was inspired to start a women’s group inside IFern. She gathered a group of women to empower them and started IFern Mini-Ladies.
“The group allows them to share that power with other women who lack motivation and opportunity,” Abelar said. “Even before joining IFern, they were already using the products, which made them thrive.”
Their main hub is in Ortigas, Pasig City. “We plan to expand as we have a lot of distributors all over the country and the brand is growing globally,” she said.
All kinds and types of women are welcome to join IFern Mini-Ladies and talk business. “We make sure it’s a safe space for all of their personal stories as well,” Abelar said. “We are hosting a quarterly event to meet the needs of more women in all regions of the country. We invite speakers who share helpful and inspiring tips on becoming an advocate or advocate in business.”
Abelar never thought she would get into network marketing as well, even after meeting her partner, IFern Managing Director Tommanny Tan. They have been together for a decade now.
“I thought I wasn’t cut out for network marketing,” Abelar said. “But then I realized that these people are actually the ones you can easily connect with and be inspired by in so many ways.”
“I learn from these women to the extent that they also learn from me. The only challenge we might face now is how to reach women who are still afraid to succeed due to lack of resources and opportunities” , she said. .
On Abelar’s recent trip to Baguio, where she brought 32 ladies from IFern to bond with them, she treated them to lunch at The Barn, where she ordered glorious Tomahawk steaks and received a bill. six-digit stratospheric food.
“I initially thought I told them the wrong thing, but it was my way of getting to know the new members of IFern Mini Ladies,” Abelar explained. “Since I’m their boss, I want to bond with them. I have to know everyone, so I know how to deal and communicate with them.”
The ladies come from different places with individual backgrounds. “So I want to know their personalities and their backgrounds. I want to know how to interact with them. We became like family when we went to Baguio. We stayed in a four-bedroom house,” Abelar said.
The mini ladies
IFern Mini-Ladies has been around for less than a year, but many members have already gotten their Mini Cooper cars (attached to their name, Mini-Ladies) after becoming a top seller in such a short time in their respective tier.
“After reaching sales of 150,000 pesos, you will get your reward of 50,000 pesos which you can use as a down payment for your Mini Cooper,” Abelar explained. “After that, you will get incentive points or luxury points which you can use to pay off your Mini Cooper.”
Today, ladies earn an average of 300,000 pesos per month by actively selling IFern products. Their top seller of the month achieves sales of 4 million pesos. There are more than 30 women who proudly drive a Mini Cooper to this day.
This pandemic, IFern is also the first buyer of Mercedes-Benz cars. “We bought 31 units,” beamed Abelar. “Autohub Group owner Mr Willy Tee Ten, who also sells Rolls Royces and other British luxury cars, approached us to help sell his Mini Cooper which was already piling up. that the IFern Mini-Ladies has begun.”
Without any reason to brag, IFern ranks as “one of the best-selling and top-selling vitamin supplements that have helped keep Covid patients free from severe symptoms,” Abelar said.
“With many businesses shutting down and the economy declining, we took the opportunity to help more Filipinos start and grow their IFern businesses. Setting up remote work was the only solution on which the most of us could count. Yet we still managed to stay on High.”
IFern Mini-Ladies is blessed with a strong brand. “A lot of women want to change the way their clients want to see them,” Abelar said. “The impact of women on empowering other women, having a voice and being heard is something that I think really does or makes them want to join IFern Mini-Ladies.”
Tried other companies
Over the years, Abelar has tried many businesses. Some have prospered, others have not. She currently owns Qubiertos Restaurant in Quezon City and RBA Restaurant in Rizal. “I spend most of my time focusing on marketing efforts for both and for IFern as well,” she said.
“Brainstorming with the ladies and other IFern employees also takes a lot of time. I help them build more relationships to build their PR and communication skills.”
Abelar has two children from his previous relationship. Even though she’s been with another guy for the past decade, she refuses to have any more kids. “I don’t want to ruin my relationship with my kids,” Abelar explained. “If I have other children, I could lose my focus on my two children.”
His eldest daughter, Nicole, is now 21 and a champion golfer. Her son, JV, will soon be 13 years old. Both are on good terms with his current partner.
“When I met Tomm, he already had four children, including twins,” Abelar said. “He’s not my husband, but fate brought us together. I keep telling people that fact. That we’re a blended family.”
Tan, however, is not only her partner, but also her boss and mentor. “Every time I do something, I have to consult him,” Abelar said. “He’s been in this business for quite a long time, as I’m just starting out.”
Abelar was in his third year of an undergraduate degree in hotel and institutional management at the Collège de Saint-Bénilde. She was only 19 when she conceived her daughter, forcing her to drop out of school.
Former sexy star Hazel Espinosa, who had her career in showbiz with Aubrey Miles, Ynez Veneracion and Aya Medel, is Abelar’s older half-sister. She has three older brothers with her mother’s first marriage. She is the youngest in a brood of five.
“My sister is an American’s daughter with my mother,” Abelar said. “Hazel is very pretty. She was a hot star who had no surgery. Her beauty is real. She was on Judy Ann Santos and Piolo Pascual’s TV series ‘Sa Puso Ko Iingatan Ka’, where she played Judy Ann’s mother.”
Abelar received her culinary degree from the Center for Asian Culinary Studies in 2015, after which she opened her two restaurants.
She believes there really is no limit to what women can achieve and there are no struggles they cannot overcome. She is living proof of that. “I wasn’t born into a wealthy family,” Abelar admitted. “I worked hard and took every opportunity I could to build my own version of success.
“All of the IFern Mini-Ladies have been through something unimaginable to face in life. Yet here they are, all financially stable, mentally healthy and billionaires in the making.”
When I had my first baby, my mother gave me a business capital of 2 million pesos for H&K Spa, which represents the names of my sister and [myself] —Hazel and Kim
We are just human. We often forget to pray. So, I make my daily prayer my screensaver to always remind myself to pray first.
Time spent on social networks
An hour and a half
My mother Myrna Benito
being a mother
Make everyone rich. I was only 17 when I met the father of my children and since then I have never had money problems. He is a good supplier.
fact of life
I like cooking. If you visit me at home, I will cook for you. I love cooking for friends; it is my happiness.